Farm to City Presentation Intro

Frame the presentation around the mission statement Bob defined for us: “to unite communities, families, and farmers year-round through good locally grown food”

  • We crafted a bit of a 2-part design solution to achieving that mission:
    • Part 1 (uniting communities): Establishing more of an environmental presence outlines a space of communal interaction, that is centered around the market / food / fruits of the farmers’ labor
      • Bonus: additional merchandise and activities (?) embedded within to facilitate fostering interaction in fun and creative ways
    • Part 2 (year-round relevance): a social media plan and programming that will extend the market’s fostering of engagement with the Philly community beyond the physical market space

Continue with the rest off the presentation –> Success –> Celebrate

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